1. Cialdini, Robert B. Influence: Science And Practice, 4th Or 5th Edition, Pearson Education
The Psychology of Persuasion by Robert B Cialdini The Psychology of Persuasion by Robert B. Cialdini is an incredibly powerful book. It was written by a top American psychologist and academic. Cialdini has reviewed more than 200 studies about how people make decisions. He has pinpointed six psycoligal triggers that can make or break a … Read more